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Saturday, January 11, 2020

Beyoncé teases fans with videos and sneak peeks of IVY PARK x Adidas collaboration

After announcing her new IVY PARK x Adidas collaboration in Elle Magazine in December, Beyoncé has finally revealed what fans can expect from her collection.

Earlier this week, the icon dropped a series of Instagram posts and a teaser video previewing the items that will be for purchase when the line drops on January 18th.

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The one-minute video clip of the IVY PARK x Adidas collaboration features a few familiar faces, including herself and K-pop singer CL, according to Rolling Stone Models Ebonee Davis and Adonis Bosso also appear in the promo video.

Davis also posted the video clip on her Instagram with the caption, The right ones are always watching. 🐝👑 #ADIDASXIVYPARK.”

 

View this post on Instagram

 

The right ones are always watching. 🐝👑 #ADIDASXIVYPARK

A post shared by Ebonee Davis (@eboneedavis) on

The video emphasizes the maroon and orange color scheme of the collection along with powerful statements made by stars, including ”I find love in everything that I do” and “These barriers are not going to stop me,” according to the site. Beyoncé even went all out by spelling IVY PARK with beads in her hair.

The Beyhive along with many stars have already revealed their anticipation about the collection dropping such as actress, Yara Shahidi.

The young star posted a video of her receiving an early shipment of the collection, with the caption, “It’s officially my fave day 💃🏾 ADDIDASXIVYPARK PEEK💧.” The video already has over 500,000 views.

 

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ADDIDASXIVYPARK PEEK💧

A post shared by Yara (يارا‎) Shahidi (@yarashahidi) on

Beyoncé also revealed more details of the collection’s packaging and unboxing on her own IG account with a series of videos.

The clips show the items in a large orange and maroon box with items such as jackets, pants, and hats from the collaboration, and from the looks of it, the Beyhive is ready for the star to take all of their coins.

 

View this post on Instagram

 

IVY PARK unboxing

A post shared by Beyoncé (@beyonce) on

Every year Beyoncé continues to prove while she will forever reign as queen. From movies, music and clothing lines, she does it all.

There’s no telling what she under her sleeve for 2020.

 

The post Beyoncé teases fans with videos and sneak peeks of IVY PARK x Adidas collaboration appeared first on TheGrio.



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